Staging environment
Digital asset

Never Ask Why: Asking Questions To Explore Rather Than Defend

Jason Cranford Teague

Jason Cranford Teague

Jason is a creative strategist, author, and mentor.

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Questions are never neutral


There is always an implied message and an implied criticism behind them. The more neutral you can make your questions in a design critique, the less aggressive they will sound and the more effective they will be at getting to the best design solutions.


This poster presents ideas for how to reframe questions away from hostility and towards cooperation with bonus tips to keep in mind during a design review.

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