Matthew Champagne, Ph.D.
Scientist, Evaluator, Serial Entrepreneur SURVEY Magazine's Technology Visionary
It's said that consumers ignore 96% of the surveys they receive. Odds are that includes your survey too.
Surveys repel people when they lack the 3 critical factors that guarantees huge WIIFM for your audience (and don't ask ChatGPT to write a survey - it just regurgitates the poor practices that gets a 96% ignore rate!)
Instead, quickly create surveys that your people WANT to answer. Repeatedly.
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