What you'll learn
Value Propositions Your Customers Give a Cra@p About
What's a value proposition? Why is it so hard to explain what we do to our customers? Can it be easier?
Now, have a clear value prop to accelerate your GTM.
Develop your value prop in this session so you'll say the things that actually matter to your customers.
You'll also have an overview of what's in my Maven course
Get an overview of B2B Founder Sales Strategy and what to expect in the program!
Why this topic matters
Stop pitching and start listening
Most people think that corporate partnerships are about selling and pitching, it’s really about listening, planning, and collaborating.
Position your startup to work with corporates and win that first pilot, proof-of-concept, or deal.
You'll learn from
Vijay Rajendran
Venture Capital @500 & @Republic, Repeat Founder
20+ years of investing in and supporting entrepreneurs on their journeys
Vijay is the former head of portfolio value at 500 Global where he works with hundreds of companies including dozens of unicorn startups.
Previously, he developed partnerships with fintech startups and worked directly with Entrepreneurs-in-Residence at global bank BBVA in San Francisco after founding 2 startups in e-commerce and fintech.
Previously at
Go deeper with a course
B2B Sales Strategy for Startup Founders
Vijay Rajendran
20+ years of investing in and supporting entrepreneurs on their journeys