“You Sound Too in the Weeds” - How Data Leaders Build Executive Presence That Earns Trust

Ever been told you’re “too in the weeds”?

This session will show you why and how to fix it.

In this masterclass, Pier Martin breaks down the FRAME for IMPACT™ method - a five-step structure for communicating with clarity, confidence, and credibility in executive rooms.

You’ll learn how to:

✅ Adapt your message for executives - focusing on impact and outcomes, not technical detail

✅ Project calm authority and confidence, even in high-stakes conversations

✅ Say “no” to unrealistic asks without losing trust

✅ Apply the FRAME for IMPACT™ structure