Over the last 20+ years, I’ve worked with top global corporations and consulting firms, where I developed, launched, and managed multi-million dollar products and brands.

Along the way, I reinvented my career 9 times.

Some of my claims to fame include:

Launching Ben&Jerry's ice cream into foodservice channels across North America.
Launching Hyatt's fastest-growing global brand of boutique hotels.
Reinventing the patient and family experience for 3 renowned hospitals in the US.
Teaching hundreds of professionals how to apply design thinking to solve complex problems.

At age 48, I hit a wall.

During the pandemic, I put my career on hold to focus on my children. I went through an intense period of self-discovery, experimentation, and outreach to figure out what I wanted to do next.

I found an abundance of career resources, but they largely emphasize how to land a job (e.g., how to optimize my resume and what to say in interviews). But my problem was different: I wasn't clear about what role I was after.

I spent months interviewing and sifting through countless jobs online, but there was nothing out there I could say, "yes! that's me!." The more I searched, the less I found. It was like looking for a needle in a haystack. I was stuck, exhausted, and deflated.

I began experimenting with tools and principles from Design Thinking, Brand Strategy and LEAN, and I quickly started to regain clarity, direction, and energy. Soon, my friends asked me to help them too. The results were stunning.

My purpose became clear:

To help other ambitious professionals like you, reinvent the second half of their careers.

Reinvent your career in 5 days!